Sponsoring Social Fitness Provides Great Incentives

Maintaining health and wellness can be an everyday struggle, which makes it difficult for people to stick to their goals. Finding new ways to surpass these speed bumps is key to a healthier world. HealthRally, a social health-tech company has an inspiring platform to do so. They are a company that motivates individuals, and their friends and family to set fitness goals, and achieve them through the support of their loved ones.

  Along with setting fitness goals, participants choose a reward to work towards, and if they reach their goal they win in both senses.

Funding is done through sponsorships of others, which incorporates a fun and social atmosphere as well. Studies show, financial incentives make reaching a goal 5 times more likely. A similar example of this is getting sponsored to run a 5k, but HealthRally is a more personalized challenge to meet a variety of goals. With the support of others financially and emotionally this system makes attaining a healthy lifestyle easy.

This is a great way to get people to become active at a consumer level, but what if this could be used to create a tailored program for employees? As mentioned before in our recent post, incentives are a major contributor in providing a successful wellness programs. Corporate wellness programs are chosen by companies and customized to have the most participation by employees. Through the use of technology, companies could use this fundraising approach so that personnel can set goals for themselves or other co-workers and gain the support from their corporation. Using this approach makes things fun for employees to reach their fitness goals in and out of the workplace.